PUBG Corporation announced that shortly after releasing the mobile variant of PlayerUnknown’s Battlegrounds globally for the iOS and Android smart devices, the game ended up becoming the number one most downloaded app in over 100 different countries and regions.
The mobile version of PlayerUnknown’s Battlegrounds released on the iTunes App Store and Google Play back on March 19th, and within just a week’s time it seems to be doing the same sort of numbers that the larger PC and console version of the game has been doing.
Tencent took command of the property for the mobile release of the game, both in local and foreign regions. Tencent’s move was mostly fueled by the fact that they wanted to make bank in mainland China.
Previously PUBG Corporation, a South Korean outfit, was unable to launch PlayerUnknown’s Battlegrounds in China because the Ministry of Culture claimed that the game was not “Socialist” enough. After teaming with China’s major conglomerate, Tencent, PUBG was able to release PlayerUnknown’s Battlegrounds in mainland China.
In America and Europe, PUBG has been dealing with complaints from gamers who are angry that they’re forced to play with the Chinese, given that majority of the cheaters come from China.
The cheating scandal ended up compelling American and European gamers to work together to get China region-locked, but all to no avail.
Tencent has been working with local law enforcement to arrest Chinese cheaters, doing so in hopes of courting more Chinese casuals to jump into the PC and mobile versions of PlayerUnknown’s Battlegrounds. It appears the efforts are paying off now that the game has become number one in over 100 countries.
Of course, American and European gamers are still beckoning PUBG to region-lock China, even though the developers have been introducing anti-cheat measures and attempting to ban many Chinese cheaters.